Tap into representative samples, free of charge

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Census-matched representative samples for the US and the UK.
Political affiliation representative samples for the UK.
Political affiliation representative samples for the US—including ethnicity.

Apply representative screeners with a click

Simply select the sample you want when setting up your study and your study will be distributed accordingly.

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200k+ fully vetted participants

Every single participant in our pool of 200k+ goes through Protocol, our bespoke vetting process that includes ID checks.

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Gather high-quality data, fast

Start in just 15 minutes and collect datasets within two hoursso you can get straight to analyzing.

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Get support as soon as you need it

Prolific is easy to use and has a comprehensive Help Center. If you need hands-on support, you can hire a Prolific consultant.

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Free forever

Use representative samples at no extra cost

No matter where you are, what you’re researching, or which sample you use, we won’t charge you for using it.

Poll census-matched citizens in the US and UK.

Test new products, branding, and messaging for market research.

Train your AI model to reflect the general population.

Use representative samples you can trust

Tap into the minds of the US and the UK today using a representative sample in your next study.